A well-crafted mission statement can help you focus on your business better. When you decide to create a mission statement, it requires that you sit down and truly consider what you want to accomplish with your business outside of making money. A mission statement needs to explain why your business exists. It guides your actions (and the actions of your entire organization) by providing a path toward reaching the business’s goals. Most mission statements encompass just a few sentences that answer: Why does your business exist? – If you don’t know why you’re doing it, you can’t do it well. Who does your business exist for? – You have to…