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  • Email Marketing: What Sets a Great Marketer Apart from a Good Marketer?
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    Email Marketing: What Sets a Great Marketer Apart from a Good Marketer?

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    You’ve worked very hard to become a good marketer but you really want to take your work to the next level and become truly great. Being great requires effort, commitment and an understanding of what it takes to move beyond good to great. Let’s assume you know your audience, have a well-defined niche and you’re a good marketer now. To move from good to great, you’ll need to have the following qualities. Be Authentic and Real To be truly authentic you need to know who you are and what you stand for. Let other people do themselves and you do you. You’re unique as a marketer so once you find…

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