-
Are Press Releases Worth the Time and Effort?
One of the oldest marketing tools around is the old-fashioned press release. But, do they still work? The short answer is that if you have a newsworthy reason to issue a press release, then by all means you should do it. Press releases still have…
-
Email Marketing: What Sets a Great Marketer Apart from a Good Marketer?
You’ve worked very hard to become a good marketer but you really want to take your work to the next level and become truly great. Being great requires effort, commitment and an understanding of what it takes to move beyond good to great. Let’s assume…
-
Creating Inspiring Product Photos
If you want to sell physical products online at all, it’s essential to learn how to create photos that inspire the shopper to actually buy the item. Taking photos that get results requires practice, education, a little imagination and time. You can do it yourself,…
-
Common Mistakes Niche Marketers Make
If you are new to niche marketing, it’s important to understand that it’s a very profitable form of marketing. And if you’re failing, it’s not because niche marketing doesn’t work. It’s because you haven’t done the proper research, haven’t put into action the things you’ve…
-
Creating Online Presentations and Slideshows
Sometimes it’s easy to forget that content isn’t just a blog post or an article. There are many different types of content marketing that gets results. One type of online content marketing that works is presentations such as slide shows. There are different places where…
-
Attracting New Clients through Community Involvement
There are several ways in which you can attract new clients to your service-based business, but one of the most effective is via community involvement. Don’t get worried. Community involvement can happen both on and offline. There are communities that exist only online and there…
-
Different Types of Business Insurance to Consider
It’s never fun to think about insurance. But it’s a huge necessity today. You want to do everything you can to protect yourself and your family from loss if something should go wrong. It might be hard to imagine anything going wrong in your business…