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Simple Ways to Create More Fresh Content
Having unique, interesting, compelling and fresh content on your website is important. The more useful the content the better, and the more often you can provide it the better. But, there are times you just get stuck for fresh content ideas. Let’s hope these ideas…
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Seven Ways to Nurture Existing Customers to Increase Sales
One of the most important assets you have is your current customers. It’s much less expensive to keep your current customers and turn them into repeat customers than it is to go out and find more customers. This is not to say you should not…
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What Product Data Feeds Are and How You Can Use Them in Your Business
A data feed is a file that contains relevant information about all a merchant’s products and services such as: * Name * Price * Page URL * Image URL * Description * Category * And more A publisher can put the data feed on their…
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What Is Multi-Channel Marketing?
Put simply, multi-channel marketing is getting the message out about your products and services through many different methods. The goal of multi-channel marketing is to get the information into the hands of as many of your audience as possible. How many channels you use will…
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The Part Outsourcing Plays in Running a Business
Outsourcing is an important part of running a business efficiently, and it can grow and become more profitable over time. After all, you don’t expect a CEO to do everything on their own; instead they have assistants and experts to do a lot of work…
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What Is Earned Media and How Does It Apply to My Business?
There are three types of exposure available to marketers, namely “owned,” “paid” and “earned.” They are all important to the success of your business, but none is more important than earned media. Earned media is the best exposure you can hope for, and while you…
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Simple Ways to Back Up Your Opinion
Writing controversial blog posts can boost your blog numbers into the stratosphere, but sometimes not in a way that you’d like. For this reason, it’s important to properly consider the type of blog post that you want to write. You need to ensure that the…